Scaling and staying grounded: How Kayla built a multi-million dollar skincare brand | Episode 10

Special guest Kayla Houlihan, Founder of Tribe Skincare

We discuss:

  • How she started

  • What marketing worked for her in the beginning

  • How her marketing has changed over the past 3 years and what she focuses on now.

  • TikTok, influencers and Instagram

  • How she scaled

  • How she built her team

  • How her role has changed

  • Rebranding Tribe - the steps she’s taking


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